Lake Lawn Resort upgrades revenue suite

Lake Lawn Resort in Delavan, Wis., selected a Rainmaker comprehensive solution suite, including guestrev, grouprev, revcaster, and revintel, to optimize hotel revenue and drive competitive advantage at the 271-room property.

Lake Lawn Resort, located less than 90 minutes from Chicago, is a popular destination for couples, families, wedding parties, and business groups. The property's management team wanted a comprehensive revenue optimization suite that not only would allow them to analyze total guest value and gain an edge on the competition but also would interface with other software systems the hotel uses, including solutions from Springer-Miller Systems and Amadeus.

In addition, they wanted a cloud-based suite that would offer predictable IT costs and provide an accelerated return on investment. After a thorough review, they selected the Rainmaker solutions based on features, functionality, and ease of implementation.

"This is our first automated revenue-management system purchase, so we had a lengthy list of items on our wish list," said Jacob Davis, director of resort revenue at Lake Lawn Resort, in a statement. "We talked with several other vendors, but none of their systems had the 'wow factor' of the Rainmaker suite. Already, guestrev has helped us with pricing recommendations, while revintel has helped with forecasting and budgeting. We're doing better than ever in terms of both occupancy and RevPAR, and we look forward to seeing what the future holds as we continue to use the Rainmaker platform to build our business."

Situated on 250 acres along Delavan Lake's picturesque shoreline, Lake Lawn Resort is the ultimate destination for year-round getaways. The property includes 271 guestrooms, three restaurants, three pools, a fitness center, a marina, a full-service spa and more than 32,000 square feet of meeting space. The resort is also home to the championship Majestic Oaks Golf Course, one of the Midwest's premier golf destinations.