Lodging Interactive launches Facebook review service

Lodging Interactive introduces, through its CoMMingle Social Media division, Facebook Review Services, a personalized way to handle management responses to reviews on sites including TripAdvisor, Yelp, Expedia, Hotels.com as well as brand sites and Google reviews.

With CoMMingle's new Facebook Review Service, hoteliers can respond to their guests and foster engagement with guests who have stayed at the property and offered their feedback, not just page fans that commented on your latest post. The service also preempts negative reviews on TripAdvisor  by connecting with the hotelier’s audience where they're speaking out before they take issues or complaints to established review sites. The service also allows hoteliers to find their social media champions to nurture relationships with page contributors.

Responding to Facebook reviews is a necessary part of a property's customer service as well as their social media presence. With Facebook and Facebook Reviews, hoteliers have a name and an avenue to a make connection with their guests, something other review sites and their anonymity do not offer.

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


 

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