New tech partnership aims to boost hotel F&B revenue

M3 is used by more than 6,300 hotels. Photo credit: M3

Cloud-based financial and data management platform M3 has partnered with Avero, a restaurant revenue-management software company serving the food-and-beverage industry. The move aims to help hoteliers streamline restaurant operations.
Currently maintaining over 100 integrations with point-of-sale, labor and payroll systems, Avero offers restaurant analytics software that enhances M3 data, revealing insights on server performance, labor and food costs, revenue management and more.
“M3 currently integrates with numerous property-management solutions in the hotel market,” said Todd Rendle, Avero’s CFO. “This partnership allows M3 to extend its system integrations to over 50 different food-and-beverage point-of-sale systems and consequently improve data quality and efficiencies to drive financial performance.”
Utilizing Avero’s F&B integrations and revenue-management software, M3 customers can run a variety of enterprisewide initiatives including increasing profit with menu engineering, reducing food costs and waste and improving server performance. M3 customers also can integrate their back-office platforms with more than 50 F&B POS platforms, including Aloha, Micros 3700 and Hosted Symphony.
M3’s integrations team focuses on accumulating actionable data to help customers increase efficiencies, maximize data quality by reducing the need for manual entry and intervention, improve guest experiences and drive overall financial performance.
M3’s customer base consists of more than 6,300 hotels.