Primland partners with Intelity to add digital guest service

Resort Primland, located in Virginia’s Blue Ridge Mountains, unveiled a mobile application developed by Intelity using the Interactive Customer Experience mobile platform. The hotel chose to work with Intelity because of the combined guest-facing and operational benefits of its mobile solution.
 
Guests will be able to use Primland’s ICE mobile app not only during their stay, but also before arriving and after checking out. Available features include access to information about the resort, restaurant menus, concierge requests, activity listings, and wake-up call scheduling. Travelers can also choose different scenes from the property to send virtual postcards. 
 
At the same time, staff will be able to use the ICE Control System (ICS) to keep all content updated, track guest use of the app, and ensure that guests are enjoying a seamless user experience. They can also set up push notifications to remind guests who have downloaded the app to open it, even arranging location-based triggers to send prompts to guests once they arrive at the property.

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Suggested Articles

During a quick renovation, the company will implement the VingCard Classic RFID door locks equipped with mobile access in the hotel's 84 guestrooms.

Tech provider Zoox Smart Data has deployed its Zoox Media solution across 4,141 Choice-branded hotels.

Among the key offerings in the new app are features and functionality meant to simplify the hotel booking process.