Revinate and Clarity Hospitality form integration partnership

Revinate will provide Clarity customers with frictionless CRM technology. Photo credit: Revinate

Revinate and Clarity Hospitality have formed a new strategic integration partnership. Hotels using the joint solution can improve their guest communications to drive additional revenue and boost repeat business through targeted and personalized email campaigns.

“With this partnership, we provide Clarity customers with frictionless [customer relationship management] technology to improve their day-to-day communications with guests,” Thomas Landen, director of partnerships at Revinate, said in a statement. “This partnership is a natural fit as we are fully aligned in servicing medium to large hotels in their quest to build more personalized relationships with their guests.”

The integration provides the following benefits to Clarity customers:

FREE DAILY NEWSLETTER

Like this story? Subscribe to Operations & Technology!

Hospitality professionals turn to Operations & Technology as their go-to source for breaking news on guestrooms, food & beverage, hospitality and technology trends, management and more. Sign up today to get news and updates delivered to your inbox daily and read on the go.
  • Faster onboarding;
  • Fully automated application programming interface to seamlessly upload historical data;
  • Platform customization and improved segmentation through advanced profile data mapping; and
  • Campaign revenue attribution reporting.

“We are constantly seeking ways to help our hotelier clients push boundaries with guest engagement, whether they are on site or back at home,” said Richard Parker, UK general manager, Clarity Hospitality. “Working together, Clarity Hospitality and Revinate can deliver revenue, a fast [return on investment] and a more personalized guest experience.”

Suggested Articles

Pat Pacious discusses the seismic shifts the sector has seen and will continue to experience.

Results season has started to make itself felt and the impact of the coronavirus was at the forefront of analysts’ questions on the earnings calls.

Hotel pipeline data for Europe showed a 29.4% year-one-year increase to 1,654 projects as of the end of January, according to STR.