Revinate and Clarity Hospitality form integration partnership

Revinate will provide Clarity customers with frictionless CRM technology. Photo credit: Revinate

Revinate and Clarity Hospitality have formed a new strategic integration partnership. Hotels using the joint solution can improve their guest communications to drive additional revenue and boost repeat business through targeted and personalized email campaigns.

“With this partnership, we provide Clarity customers with frictionless [customer relationship management] technology to improve their day-to-day communications with guests,” Thomas Landen, director of partnerships at Revinate, said in a statement. “This partnership is a natural fit as we are fully aligned in servicing medium to large hotels in their quest to build more personalized relationships with their guests.”

The integration provides the following benefits to Clarity customers:

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  • Faster onboarding;
  • Fully automated application programming interface to seamlessly upload historical data;
  • Platform customization and improved segmentation through advanced profile data mapping; and
  • Campaign revenue attribution reporting.

“We are constantly seeking ways to help our hotelier clients push boundaries with guest engagement, whether they are on site or back at home,” said Richard Parker, UK general manager, Clarity Hospitality. “Working together, Clarity Hospitality and Revinate can deliver revenue, a fast [return on investment] and a more personalized guest experience.”

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