SiteMinder has delivered its 100 millionth online hotel booking of 2019. According to the company, it's the first time a cloud-based hotel distribution platform has processed more than 100 million hotel bookings within any given year. The booking for a one-night stay at Hotel Chelsea in Köln, Germany, completes a monumental year for SiteMinder. The 100 millionth booking, valued at €94.14 in revenue, takes the total revenue generated through SiteMinder’s platform this year to $32.5 billion.
“We are delighted to celebrate such a wonderful milestone with SiteMinder, which has made our lives simpler and allowed our property to thrive, beyond the numbers, during both peak holiday seasons and throughout the year,” Hotel Chelsea Manager Andrea Seinen said in a statement.
The milestone follows the November launch of SiteMinder’s Hotel App Store, the first marketplace allowing hotels of all sizes to discover, choose and connect applications to their business systems for greater guest experiences and revenue. It also ends another year of partnerships for the hotel industry—with Ryanair, Meituan, RoomIt by CWT and HotelSwaps—and the addition of several hotel chains—CPI Hotels, NEHO Group and Berjaya Hotels & Resorts—to SiteMinder’s global customer base of 35,000 hotels.