Pebblebrook expands exposure in San Francisco with Prescott buy

Pebblebrook Hotel Trust is continuing to buy hotels in gateway U.S. cities. The real estate investment trust has acquired the 160-room Prescott Hotel in San Francisco (Union Square area), for $49 million. The property will continue to be managed by Kimpton Hotels & Restaurants.

"We're excited about our acquisition of the Prescott Hotel and our opportunity to further expand our already strong presence in the highly desirable San Francisco market," said Jon Bortz, chairman and CEO of Pebblebrook Hotel Trust.

Prescott is the REIT's sixth hotel investment in San Francisco, joining the recent additions of the Radisson Fisherman's Wharf, Hotel Palomar San Francisco and Hotel Milano.

The Prescott Hotel is located on Post Street just one block from Union Square. The hotel is comprised of two buildings, 545 Post Street, in which the company will own a fee simple interest consisting of 96 guestrooms (seven stories), and 555 Post Street, an adjacent attached building, in which the company will own a leasehold interest consisting of 64 guestrooms (located on floors three though seven). Pebblebrook's leasehold interest in the 555 Post Street building currently has 75 years remaining and expires in 2089.

In 2013, the Prescott Hotel operated at 88-percent occupancy, with an average daily rate of $206 and revenue per available room of $181. During the next 12 months, the company currently forecasts that the hotel will generate EBITDA of $3.2 to $3.8 million and net operating income after capital reserves of $2.7 to $3.3 million.

The hotel will also undergo a comprehensive renovation and repositioning of the hotel sometime between 2015 and 2016, including all guestrooms, bathrooms and public areas. The property's design will be overseen by Dawson Design Associates, the same design team that helped reposition the company's Hotel Zetta and that is helping reposition the Radisson Fisherman's Wharf.

"We are thrilled with the opportunity to creatively reposition the Prescott Hotel," noted Mr. Bortz. "We believe a renovated and repositioned product will be positively received in the vibrant Union Square market and the comprehensive nature of the repositioning will bring a new and unique guest experience to San Francisco—stay tuned."

Virtual Event

HOTEL OPTIMIZATION PART 2 | SEPTEMBER 10 & 24, 2020

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Pebblebrook delivered a strong first quarter. It reported first-quarter funds from operations, or FFO, of $22.2 million, up from $15.5 million in the same period last year. Revenues also increased to $125.71 million from $104.91 million last year, beating analyst estimates.

Same-property RevPAR in the first quarter of 2014 increased 8.5 percent over the same period of 2013 to $168.98.

Looking ahead to the second quarter, the company has forecast adjusted FFO in a range of $0.49 to $0.53 per share.

“We’re very pleased with our portfolio’s strong operating performance in the first quarter, as revenue growth and profitability margin results exceeded both our outlook and the performance of the overall U.S. hotel industry,” Jon E. Bortz, chairman, president and CEO of Pebblebrook Hotel Trust, said at the time. “Our hotels continued to benefit from strong underlying hotel industry fundamentals. Industry demand significantly outpaced supply due to healthy increases in business transient, leisure and international inbound travel, as well as the first signs of meaningful improvement in group demand, all of which benefited our hotels, particularly those on the west coast."

Suggested Articles

The company's main markets are still substantially affected by the measures rolled out to combat the COVID-19 health crisis.

Revenue per available room and occupancy increased over Q2, but uncertainty around the industry’s recovery remains.

The integration aims to provide hoteliers with seamless and complete visibility over group, catering and event sales performance activity.