Jackie Filla has been appointed the new president and CEO of the Hotel Association of Los Angeles, succeeding Heather Rozman. Rozman is leaving to pursue entrepreneurial endeavors after more than five years with the association.
Filla held leadership roles as a public policy executive and as research and strategy consultant across government, industry and the nonprofit sector.
Before joining HALA, Filla most recently was policy director for a city council office in L.A. City Hall, where she oversaw the team responsible for legislative affairs, intergovernmental relationships and policy. She recently was a research director in the office of Los Angeles County’s CEO and was a long-serving L.A. City Commission President under Mayors Eric Garcetti and Karen Bass. In this latter role she advocated for the City of L.A. around the country and at the United Nations.
Before that, Filla was a tenured associate professor of political science at Mount Saint Mary’s University, where she specialized in public policy and research methodology. She has also directed campaign and election programming in two U.S. states and has conducted extensive data analysis and policy work with international, state and local governments.
“Serving as CEO of HALA is no small feat. It requires a truly unique set of talents,” Mark Davis, chair of the board of directors, said in a statement. “We’re delighted to have Jackie join the team. Having played so many roles throughout her career—as policymaker, analyst, strategist, public servant, and academic—she brings a rare combination of skills to this critical position.”