Dimension Hospitality has opened the second largest hotel ballroom in Cobb County, Ga., at the Atlanta Marriott Northwest at Galleria. The new facility has 25,000 square feet of space, including a divisible 11,000 square foot grand ballroom, outdoor terraces and an event lawn that can accommodate up to 1,200 guests.
“Guests and meeting planners told us that they wanted a variety of options when planning their events, so we set out to create flexible spaces that can take a group from large scale meetings to small group brainstorming, weddings and gala receptions all with different vibes, but all in the same location,” said GM Roger Fleming.
The Atlanta Marriott NW incorporated:
- A three-room Executive Suite including a boardroom with seating for 12, a private lounge area and food break area.
- Pre-function areas, including three event hubs with power and data ports and seating suitable for impromptu conversations and collaboration.
- An outdoor event lawn.
- Two outdoor terraces flanking the entrance.
Studio Architects of Atlanta incorporated clerestory windows surrounding the perimeter of the Grand Ballroom to provide natural light. The ballroom’s 22-foot ceiling uses pin lights to highlight architectural elements and emphasize space. The private grand entrance has a lit staircase and an illuminated three-tiered fountain. A free-flowing art installation highlights the ceilings of two breakout nodes.
Technology enhancements, new linenless tables and chairs and other fixtures, including a modular boardroom table, complete the $26 million expansion.
“Two-thirds of meeting planners expect in-person meetings to return to prepandemic levels in the next two years,” Fleming said. “They also expect that there will be some virtual component to those events. Whether our guests are coming from the C-suite or the bridal suite, we’re equipped to create memorable in-person experiences, coupled with seamless virtual technology, to meet the new realities of today’s meetings and events market.”
The hotel has 400 guestrooms, an outdoor pool, an expanded and renovated fitness center and Rocks Restaurant and Bar.