AIC Hotel Group is expanding its UNICO brand into the UNICO Hotel Collection. New destinations will include Puerto Vallarta, Mexico, and Montego Bay, Jamaica. This expansion follows the debut of UNICO 20°87° Riviera Maya seven years ago.
"The success of UNICO 20°87° Riviera Maya demonstrates the power of our original promise: an all-inclusive experience with personalized service, thoughtful customization, world-class food and beverage, wellness offerings, and unique programming that celebrates local culture," Ash Tembe, vice president of sales and marketing at AIC Hotel Group, said in a statement. "Our approach resonates with guests, distinguishing us in the all-inclusive market with a level of service and culture rarely seen in the industry. Expanding to the UNICO Hotel Collection is a natural next step, allowing us to bring the brand to new destinations known for their vibrant cultures and natural beauty."
The UNICO Hotel Collection will have distinctive cuisine, mixology, art, wellness, fitness and curated adventures designed to connect guests with the unique qualities of each location. Every property will blend the region's culture with a sense of laid-back luxury.
The first property in the expansion, UNICO 20°105° Puerto Vallarta, is set to open in fall 2025. Located between the waters of Banderas Bay and the Sierra Madre Mountains, the boutique hotel will have 141 rooms and a design that combines warm tones, vibrant color accents, and spacious, airy layouts.