Highway West Vacations—a collection of 15 glamping, camping and boutique hotel accommodations throughout the United States—has opened the Hotel Hygge, a 23-room property in California's Santa Ynez Valley. The Buellton, Calif., hotel is Highway West Vacations' fifth property in the region.
“We’re thrilled to welcome Hotel Hygge to Buellton, a town with tremendous history that plays a quintessential role in the greater Santa Ynez Valley experience,” Highway West Vacations VP Jacque Raffaele said in a statement. “Situated between two of the country’s top markets, Los Angeles and San Francisco, the destination’s popularity has continued to rise as one of California’s most sought-after wine regions. With deep knowledge of the Santa Ynez Valley, we’re excited to bring new energy to Buellton with Hotel Hygge, offering a Scandinavian take on the modern traveler and outdoor enthusiasts’ end-of-day retreat.”
As the hotel’s name reflects, ‘hygge’ is a defining characteristic of Danish culture and refers to the mood of coziness and comfortability with feelings of wellness and contentment. Designed with this in mind, Hotel Hygge’s Scandinavian design is reflected in the airy, light-filled spaces, and functional, minimalist aesthetic. The guestrooms embody a simple, calming presence with neutral color palettes, light wood accents and touches of monochromatic, geometric patterns.
Each room has a dedicated workspace. Outdoor amenities include fire pits and areas for playinng bocce ball and cornhole. Guests can use the pool, hot tub, fitness center and other amenities at sister property Sideways Inn, a short distance from Hotel Hygge.