5 questions for Omni Hotels & Resorts' Amy Humble

The Hotec North America conference will be held June 27-30 at the JW Marriott Miami Turnberry Resort & Spa in Aventura, Fla. (people sitting at tables)

Ahead of the upcoming Hotec North America conference, which is scheduled for June 27-30 at the JW Marriott Miami Turnberry Resort & Spa in Aventura, Fla., several industry insiders will be sharing their insights on how the hotel sector is adjusting to new normals. Hotec is sponsored by Questex Hospitality (parent company of Hotel Management).

Amy Humble, the senior interior design manager at Omni Hotels & Resorts, shared her thoughts on how technology is changing design and operations, and how the hotel company is adapting to new normals.

How has your segment of the industry changed over the last year?

Being an owner/operator, we have been figuring out ways to be as efficient as possible while operating during the pandemic.

Of the strategies you developed last year to adjust to the crisis brought on by COVID-19, which ones were the most successful?

We have centralized some of our processes, which allows for more flexibility on property.

Click here for all of Hotel Management's COVID-19 coverage

What are some new trends in the industry that you think will have staying power in 2021?

I think probably accessing information via QR codes/digital, etc., vs. printed collateral is likely to become a staying fixture. It’s less costly and easier to change.

What are some ways technology has been helping you through this crisis?

As mentioned above, digital menus, resort guides, collateral that is traditionally printed [will be] easily accessible via QR code.

What is the most valuable thing you learned in 2020 and how will you apply it to your business moving forward?  

Probably strategically prioritizing and cost evaluation along the way. How to operate within a pared down staffing model in all areas and utilizing technology (virtual meetings, etc.) to their fullest extent. Though we are ready to be meeting in person more regularly!       

Applications for Hotec North America are still open for buyers and suppliers.

Stay tuned for more insights from industry leaders ahead of Hotec North America.