Hotel Equities adds three focused service portfolio additions across North America. The company has assumed management of the TownePlace Suites by Marriott in Woodstock, Ontario; Reflections Hotel, Ascend Collection by Choice Hotels International in Kissimmee, Fla., scheduled to open in this fall; and the Courtyard by Marriott Dallas DFW Airport North/Irving.
“In focused service hotels, success comes down to how well you execute,” David Rosenberg, president, focused service at Hotel Equities, said in a statement. “As we expand in key markets across the Americas, we bring the same disciplined, hands-on approach, focused on the fundamentals and closely aligned with ownership to drive consistent, measurable results at the asset level.”
TownePlace Suites Woodstock recently opened in Ontario in March and marks the first Marriott-branded property in the Woodstock market. Located adjacent to the Toyota Motor Manufacturing Canada Woodstock plant, it sees strong demand resulting from corporate and extended-stay travelers. Owned by Gary Singh of KRS Group, the property expands HE’s presence in Ontario. The property joins HE’s growing collection of TownePlace Suites hotels in the region, including Red Deer, Edmonton South, Medicine Hat and Belleville.
Located in Kissimmee, Fla. near Celebration, the Reflections Hotel, Ascend Collection by Choice Hotels International is owned by Bonnet Creek Village SPE and is expected to open in fall 2026. Situated near Walt Disney World and Orlando’s major attractions, the hotel will introduce a locally inspired hospitality experience in one of the most visited leisure markets in the U.S. The property will feature modern design, flexible indoor and outdoor event space, an elevated food and beverage concept, and a resort-style pool.
Following the completion of a comprehensive renovation, the Courtyard by Marriott Dallas DFW Airport North/Irving in Irving, Texas has upgraded guestrooms and refreshed amenities. Located near Dallas Fort Worth International Airport, the property benefits from strong corporate and travel demand within one of the region’s most active submarkets. The addition brings HE’s Dallas-Fort Worth portfolio to seven properties, enabling more localized support and enhanced operational oversight across the market.