Pullman expands well-being program

Pullman San Francisco. Photo credit: Pullman Hotels & Resorts

Pullman Hotels & Resorts is expanding its wellness program in North America to encourage travelers to adapt to a healthy lifestyle, launching it at the Pullman San Francisco.
 
"Ensuring widespread wellbeing is at the heart of this approach. It must be accessible to everyone, regardless of your location, your time zone, how your diary is looking or your personal practice,” said Aldina Duarte Ramos, director of well-being, Pullman Hotel & Resorts. “We encourage our guests to incorporate components of wellness into their routine while traveling to create more energy, better rest and a more pleasurable journey.”
 
Developed in collaboration with Pullman's Wellness Coach Sarah Hoey, the company's new approach is based on four universal pillars of health: sleep, food, sport and spa. Each of the pillars provides options for customization along four key fundamentals: age defense, energy boost, balance and detox.

Hoey worked with the Pullman San Francisco, which recently completed a $14 million upgrade, to develop the program. Components include breakfast, facial and body treatments, yoga or fitness routines, stretching and access to Dreem technology to help enhance sleep quality.

“The traveler’s mentality has evolved,” said Hoey. “Generation Y wants to lead a healthier lifestyle and feel better. We believe that we have a role to play in contributing to a generation of more-fulfilled travelers.”
 
The program originally launched in March 2017 at the Pullman Dubai Creek City Center, followed by three Pullman hotels in São Paulo and programs in Sardinia, Dakar, Marrakech and Mazagan.

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Following San Francisco, the program will expand into Paris, Bangkok, Phuket, Auckland and London with the goal of one hotel per region, and then one per country. At a later stage, Hoey will lead masterclasses at participating hotels across the network, according to the company.

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