Caesars to invest $400M in Atlantic City resorts

The first phase of $170 million in guestroom and suite upgrades at Harrah’s Resort Atlantic City and Caesars Atlantic City will debut over the summer. Photo credit: Caesars Entertainment (Caesars Atlantic City Ocean Tower Emperor Suite)

Caesars Entertainment plans to invest $400 million in its three Atlantic City casino resorts: Caesars, Harrah's Resort and Tropicana Atlantic City. The plans include remodeled room towers, updated interior design elements, enhancements to the casinos' gaming floors and new dining concepts, all within the next three years. The first phase of the project, a $170 million renovation of guestroom and suites at Caesars and Harrah's, will debut in summer 2021.

"My administration has teamed up with corporate, community and government partners in an effort to re-establish Atlantic City as a premier tourist destination in New Jersey," said New Jersey Governor Phil Murphy. "This $400 million investment in the city supports our focus on growing the economy, continuing to support Atlantic City, and creating jobs in our state, and I applaud Caesars Entertainment for leading the recovery effort."

"Caesars Entertainment is the country's largest gaming company, and we are thrilled that Atlantic City is home to three of their casinos," said Atlantic City Mayor Marty Small Sr. "This year marks a new era for the city, and we appreciate Caesars' dedication to the market as the largest employer in Atlantic County. Their three-year reinvestment plan doubles down on this commitment, which will undoubtedly reinvigorate Atlantic City."

This summer, Caesars Entertainment will unveil $170 million in room enhancements designed by Interior Image Group at Caesars and Harrah's Resort, beginning with approximately 600 guestrooms and suites in Caesars' Centurion and Ocean Towers as well as Harrah's Atrium Tower. 

At Caesars, the designs will have a modern Roman aesthetic, drawing inspiration from the local Atlantic City scenery, including the beach, ocean and Boardwalk. The guestrooms and suites will have blue and cream accent colors, contrasting white and gray tones, and contemporary furniture, including modern bathrooms with oversized showers and mirrors.

Additional details on new hospitality, entertainment and culinary offerings will be shared in the coming months, subject to New Jersey Division of Gaming Enforcement approval.