The Gettys Group uses Samuelson Furniture in renovation of Bilmar Beach Resort

The Bilmar Beach Resort in Treasure Island, Fla., has updated its 165 rooms to incorporate modern, beach-themed furniture and decor that evokes the gulf-front coast.

Designed by Chicago-based design and interior architecture firm The Gettys Group with customized furnishings from manufacturer Samuelson Furniture, the resort’s renovation was inspired by Treasure Island’s 1960’s vibe. The guestrooms and penthouse incorporate a color scheme of light gray and alternating Caribbean blues, playing off of the 60s flair.

The Samuelson Furniture team contributed several customized pieces, from luggage benches and vanities to headboards, as well as coffee tables. The custom luggage benches were designed to be multifunctional, ensuring the storage of larger suitcases within the bench, while also offering additional storage on top, as well as acting as an additional seating option for guests. Keeping with the coastal theme, the Samuelson team used interlocking walnut, maple and oak specialty finishes on drawer fronts.


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Bilmar Beach Resort is owned by Clearview Hotel Capital and WHI Real Estate Partners.

Photo credit: Gabriel Rosario