JW Marriott, part of the Marriott International portfolio, completed the full-scale renovation to the JW Marriott Grosvenor House London. Directed by Hirsch Bedner Associates (HBA) and GA Design, the transformation of the hotel’s guestrooms and public spaces honors the heritage of the property while incorporating a fresh take on present-day design.
JW Marriott Grosvenor House London’s renovation includes an extensive re-imagination of the ground floor, to complement the views of Hyde Park. The décor, including butterfly wall art and bespoke carpets, incorporates a palette of neutrals with accents that echo the changing seasons. The transformation of the original lobby fireplace includes floor-to-ceiling glass, which connects the lobby entrance to the Park Room setting.
The design team incorporated Hyde Park’s parkland into the design of the hotel corridors and guestrooms. A foliage pattern winds through the hallways, while the redesigned guestrooms take cues from autumn in Hyde Park with golden leaves layered over the grey carpet to create depth and add warmth. The palette of neutrals extends to the two Royal Suites. There are large pieces of artwork commissioned specifically for the hotel, including sculptural ceramics and framed imagery.
Modeled after stately homes throughout the country, the Park Room has floor-to-ceiling glass windows that emphasize views of Hyde Park. There are also fringed chairs and floral décor that provide playful illusions to the hotel’s past.
For dining, the property has JW Steakhouse and a private dining room that can accommodate up to 12 guests. The Al Fresco terrace is also available during the spring and summer months. Adjacent to JW Steakhouse is the Bourbon Bar.
JW Marriott Grosvenor House London has over 5,000 square meters (53,820 square feet) of flexible meeting space. The crown jewel of the hotel is the Great Room, which can cater for up to 2,000 guests in a single sitting. It has eight crystal chandeliers and a sweeping staircase. The refined ballroom also incorporates the hotel’s history with cut glass chandeliers and Art Deco features. The Court Suite meeting space, with capacity to seat up to 250 guests, has a bespoke carpet. Meanwhile, small events can fit the 86 Park Lane function suites, offering 20 naturally-lit rooms.
The former home of the Duke of Gloucester, Grosvenor House opened in 1929, originally designed by architects L. Rome Guthrie and Sir Edwin Lutyens. For the past 68 years, the hotel has been the official host of the British Academy of Film and Television Arts (BAFTA) Awards.
Stuart Bowery is the GM of JW Marriott Grosvenor House London.