Intelligent Hospitality, developer and owner of HotelIQ Decision Cloud, and Zucchetti North America, are partnering. Using both HotelIQ Decision Cloud and the Vertical Booking CRS (owned by Zucchetti North America), hotels can now combine insight with action to boost their bookings, optimize their reservations management, and use their property data to better identify opportunities to increase revenue and operational efficiency.
The four pillars of business intelligence, offered through HotelIQ Decision Cloud, are organize, analyze, plan and collaborate—all of which, combined, give hotels the most complete insight into their property’s performance, from micro and macro levels:
- Organize: Standardize data across hotels and systems. Capture the unique requirements of the business, because no two hotels are the same.
- Analyze: Track key metrics across multiple dimensions with a user-friendly interface and intuitive filters. Oversee business performance at every level.
- Plan: Using proprietary algorithms and AI technology, you can highlight opportunities and threats and build accurate forecasts and budgets, giving you a map for your property’s success.
- Collaborate: Communicate, schedule and share in-depth reports, keeping all departments on the same page and working collaboratively within HotelIQ to make better, data-based business decisions.
By leveraging the Vertical Booking CRS, in conjunction with HotelIQ Decision Cloud, a fifth pillar of business intelligence is added: Action. The combination of the two systems gives hoteliers proactive data intelligence, empowering more educated decision-making that will yield more bookings throughout the reservations cycle and into the future. In addition to increasing occupancy, the two solutions combined ensure higher RevPAR on each room sold, maximizing profitability, according to the companies.
“Many hoteliers don’t understand the true magnitude of the gold mine of data that they have access to through their PMS and CRS, and the huge benefits that this data can offer if it’s applied correctly,” Intelligent Hospitality Founder and CEO Apo Demirtas said in a statement. “The new partnership between HotelIQ and Zucchetti North America will make it possible for hotels to finally realize the potential that properly using this data will create for them, both from an operational perspective (huge time-savings) and from a commercial and revenue perspective (better, more strategic, interdepartmental, data-based decision-making equals more sales and more revenue).”