Hapi, a platform for connectivity between technology systems, is launching new infrastructure in partnership with Amazon Web Services that is meant to provide hotel companies with access to critical guest and transactional data.
Newly built in the AWS environment, the Hapi Data Platform can provide data from technology systems “at rest,” or in storage. Hotel brands can connect directly to a stream of data or consume the data on their terms.
“[Providing] data at rest is the modern way of connecting companies to their data,” Luis Segredo, founder and CEO at Hapi, said in a statement. “It enables companies to employ modern data strategies, like those provided by Snowflake or Salesforce Data Cloud, quickly and efficiently. It’s a natural evolution of Hapi’s mission to make data actionable and accelerate innovation.”
The Hapi Data Platform consumes event streams from the Hapi Integration Platform that has also been rebuilt from the ground up. This multimillion-dollar investment builds upon the years of experience refining connectors and normalizers from disparate hotel technology systems. The new Integration Platform, also employing the latest technologies from AWS, is built to scale for hotel groups of any size.
Finally, a new feature within Hapi Guest CRM—Hapi’s off-the-shelf hospitality customer-relationship management solution built on Salesforce—empowers front-office teams to provide more personalized guest check-in experiences. Hapi Guest Focus serves front-desk agents with above-property guest profile and preference information in a side-by-side window within their current PMS interface.
Hotel brands like Hyatt Hotels Corp., Great Wolf Resorts, IHG and Sonesta Hotels & Resorts are using the Hapi Integration Platform to push and pull data from disparate property management systems throughout their portfolio into one central data stream. Comprehensive APIs allow these hotel brands to learn more about their guests and the activity at the property level.
“More open integrations among tech providers and better partnerships with large scale data warehouses have led to improved data models within some hospitality organizations,” said SriHari Thotapalli, head of Hapi Data Platform. “To truly catch up with the innovation happening in other industries, hoteliers should partner with companies experienced in building platforms that unlock hospitality data.”