HotelKey has partnered with OTA Insight to give hotels access to rate data and actionable insights to make more effective pricing decisions. By combining automation and essential data, the partnership aims to help hotel leaders and commercial decision-makers optimize their strategies.
The partnership introduces new API capabilities, including OTA Insight’s data API, drawing on a daily stream of 2 billion rate data points. The collaboration also offers hotels parity, demand, search, review and ranking APIs, with OTB and benchmark APIs launching soon.
"We are happy to partner with OTA Insight to bring uniquely powerful competitive pricing and strategic planning capabilities to our partner hotels," HotelKey CEO and co-founder Fareed Ahmad said in a statement. "OTA Insight is a leading provider of competitive pricing data in the hospitality industry, and together we are excited to help hoteliers set more effective rates, to create efficiencies and drive revenue.”
OTA Insight and HotelKey will continue to build on their existing capabilities as new APIs are rolled out in the future. APIs being considered include a feed to provide a real time on-the-books view within Rate Insight, as well as API's to share market demand data and benchmark data with the HotelKey. Additional detail on these capabilities will be announced in the future.
“HotelKey’s innovative suite of products solve the most complex and evolving challenges in the hospitality industry," said Dave Collier, chief revenue officer at OTA Insight. "Our new collaboration equips operators with powerful tools tailored to meet their needs. We are excited to further expand the partnership in the future.”