Birmingham, Ala.-based Baron Hospitality acquires the Hampton Inn/Birmingham Mountain Brook in Alabama. Terms were not disclosed. Hunter Hotel Advisors' Chase Perry, senior associate, represented the institutional seller.
“Adding another Hampton Inn to our portfolio was a strategic move as part of our three-year plan, aligning with our goals for growth and setting the stage for success in the hospitality industry,” Baron Hospitality President Sanjay Patel said in a statement. “By entering a market with high barriers to entry, you can benefit from the brand's recognition and reputation, attracting customers seeking quality accommodations. Initiating renovations to enhance the property will further differentiate it within the upper midscale segment, making it a unique asset that stands out among competitors. Our Baron team is excited to get to work on this asset in our backyard.”
With 129 keys, the Hampton Inn/Birmingham Mountain Brook is strategically positioned along U.S. Highway 280, Birmingham’s primary commercial corridor, which witnesses an average daily traffic of 100,000 travelers. In addition to its amenities, the hotel has convenient access to Downtown Birmingham, University of Alabama Birmingham, Samford University, Birmingham Botanical Gardens and other local attractions.
“This acquisition is the perfect addition to the buyer’s portfolio, which will benefit greatly from the growth that the Highway 280 corridor has experienced in recent years,” said Perry. “A well-established regional owner, the buyer plans to complete a comprehensive renovation, bringing a refreshed product and improved guest experience to Birmingham travelers.”