Marriott's Moxy brand to open six Southeast hotels

The Moxy Chattanooga (Tenn.) will feature the Railyard Container Bar when it opens. Photo credit: Marriott International

Marriott International’s Moxy Hotels brand is expanding in the southeastern U.S. with the recent opening of Moxy Chattanooga (Tenn.) Downtown, and the anticipated openings of Moxy Atlanta Midtown, Moxy Memphis (Tenn.) Downtown, Moxy Nashville Vanderbilt at Hillsboro Village, Moxy Nashville Downtown and Moxy Louisville (Ky). Moxy Chattanooga Downtown was the first to open in November, with the remaining openings expected to follow in 2019.

“Following our first U.S. debut in New Orleans in May 2016, we are excited for Moxy Hotels to expand in the Southeast in vibrant cities that embody the brand’s fun and spirited attitude,” Vicki Poulos, senior global brand director at Moxy Hotels, said in a statement. “We threw out the hotel rulebook in order to create hotel experiences that will bring out the local flavor and energy of the cities they are in with thoughtful touches and bold programming.”

Moxy has more than 35 hotels open in North America, Europe and Asia Pacific. The brand's newest developments in the southeastern U.S. are as follows: 

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.


Moxy Chattanooga Downtown: Developed by 3H Group, the hotel is located in Chattanooga’s Southside. The four-story, 108-room hotel was designed by Celano Design Studio. The hotel is located near live music, nightclubs, restaurants and comedy venues.

Moxy Atlanta Midtown: Slated to debut in January 2019, the 155-room property is being developed by Noble Investment Group, with guestrooms designed by Baskervill and public spaces designed by Streetsense. Located on an entire city block between 13th and 14th streets, the LEED-certified hotel is central to Midtown’s commerce hub, Georgia Tech University and The Woodruff Arts Center, Museum of Design Atlanta, The Fox Theatre and Savannah College of Art & Design. The hotel makes use of local artwork sourced by Soho Myriad Art Consulting. The hotel also offers a rooftop-level pool, cabanas, meeting space and a workout facility. High Note, a rooftop bar, is also available. Moxy Atlanta Midtown is dual branded with AC Hotel Atlanta Midtown, which is also slated to debut in January 2019.

Moxy Memphis Downtown: Located at Court Square and on the trolley line, blocks away from the Beale Street Entertainment District, the South Main Arts District and the Mississippi Riverfront, the Moxy Memphis Downtown is scheduled to be unveiled in spring 2019. Designed by Manuel Zeitlin Architects and Bounds and Gillespie Architects, the hotel comprises 118 guestrooms.

Moxy Nashville Vanderbilt at Hillsboro Village: Slated to open in spring 2019, the hotel is located a few blocks from Vanderbilt University, Belmont University and Music Row, in a former streetcar suburb of Nashville. Designed by Manuel Zeitlin Architects and Bounds and Gillespie Architects, the six-story property is expected to consist of a mix of 130 Moxy hotel rooms, 47 residences, a 200-car garage and ground floor retail along 20th Avenue South.

Moxy Nashville Downtown: Situated on Nashville’s Lower Broadway neighborhood, the hotel is expected to debut in May 2019. The property is being designed by Celano Design Studio.

Moxy Louisville: Slated to open in November 2019, the hotel is situated in the historic Whiskey Row neighborhood of downtown Louisville and steps away from the KFC Yum! Center. The 110-room hotel, developed by White Lodging, Poe Companies and REI Real Estate Services, is designed by HKS and FlickMars. The hotel's public spaces will include Bitter’s End, a rooftop bar serving whiskey-inspired small plates and original drinks; Zombie Taco, a 24-7 food truck inspired concept with a walk-up takeout window; and Bar Moxy, offering a curated music program with activations including spinning DJs and a podcast booth. Moxy Louisville is dual branded with Hotel Distil, a Marriott Autograph Collection Hotel, which also is targeted to open in November 2019.

Suggested Articles

The partnership aims to help restaurants streamline online orders from apps like GrubHub, UberEats, DoorDash, Chownow, Caviar, Postmates and others.

Two conferences traditionally held in the first half of each year are rescheduling for the second half.

In October, visitor arrivals were down 90.4 percent compared to 2019 and hotel occupancy was below 20 percent.