On Mexico's west coast, the Riviera Nayarit reported strong numbers for 2018 with an average occupancy rate of 75 percent throughout the year.
Throughout the year, tourism was a "driving force" behind the destination’s economy, representing more than $1.6 billion in revenue, the Riviera Nayarit Convention & Visitors Bureau said in a statement.
Riviera Nayarit maintained strong hotel occupancy throughout the year, peaking at 91 percent in February, the destination’s high season. At 2.38 percent, average per room density also remained low in 2018, a testament to the market’s luxury appeal with families of four likely booking two separate rooms in hotels.
Upper-upscale and luxury properties performed particularly well with occupancy averaging approximately 65 percent in 2018, with a year-over-year increase in luxury inventory of nearly 5 percent. At the same time, luxury property rates grew by more than 20 percent in 2018 due to market demands.
The inbound markets that generated the most demand for Riviera Nayarit were the U.S., Canada and the domestic Mexico market. The fastest growing markets in 2018 included the U.K., Colombia, Argentina, Spain and Brazil.
“2018 marked a stellar year in Riviera Nayarit’s 12-year history,” Marc Murphy, managing director of the Riviera Nayarit Convention & Visitors Bureau, said in a statement. “As we look to the future, we are keen on maintaining our momentum and further developing Riviera Nayarit as a world-class tourism destination. 2019 is certain to be a banner year for Mexico’s ‘Pacific Treasure’ with new properties, attractions and events.”
In 2019, Riviera Nayarit will expand its hotel stock with the addition of 140 suites from Grand Sirenis Matlali. Marival Resorts will open the Marival Armony Punta de Mita with more than 260 guestrooms. Iberostar will open a 300-room property in Litibu. The former La Tranquila Resort will complete its renovation and rebrand as the Conrad Playa Mita. And finally, the Four Seasons Resort Punta Mita, currently in the middle of a four-year, $30-million enhancement project, is scheduled for completion in 2019.
Looking farther ahead, Rosewood Hotels & Resorts will open the Rosewood Mandarina with 130 guestrooms, suites and villas. The One & Only Mandarina will have one of the world's first One & Only residence collections, One & Only Mandarina Private Homes.
AMResorts’ Dreams Punta de Mita Resort & Spa, Secrets Punta de Mita Resort & Spa and the Auberge Resorts Collection property Susurros del Corazon are all slated to open in 2020.
2021 and Beyond
The Costa Canuva CIP—a nearly $2 billion luxury development with five new resorts and more than 7,000 rooms including the first Fairmont property in the region—will open in the second half of 2021. The coastal compound will have 2,500 waterfront residential units and a golf course designed by Lorena Ochoa and Greg Norman.
Scheduled to open in 2022, the Ritz-Carlton Reserve Riviera Nayarit will have 110 guestrooms, suites and private villas within the master development of Costa Canuva.
And finally, Grupo Vidanta will open the first Cirque du Soleil theme park in Mexico, an immersive natural and water park with capacity for up to 5,000. No official opening date has been announced as of press time.