Radisson sees opportunity in Western Africa

Just days after announcing its debut in Guinea, Radisson Hospitality, part of Radisson Hotel Group, is planning its first hotel in another rising African country.

The company is set to enter Niger next year with the signing of the Radisson Blu Niamey. The hotel will be located in the city center, close to the Presidential Palace, the National Hospital and the City Hall. The hotel will have access into and out of Niamey International Airport, 8 kilometers away.  

The 194-room property will include five different rooms types, including presidential and royal suites. The food and beverage outlets will include two restaurants and two bars. The meeting and events area will cover more than 2,000 square meters, including a conference room, business center and various meeting rooms. The hotel will also have a spa, fitness room and open swimming pool. 

ECOWAS Growth

“Niger is a new country for Radisson Hotel Group to enter and we’ve identified significant potential to expand in this country with three of our brands: Radisson Blu, Radisson and Park Inn by Radisson," said Erwan Garnier, director, development, sub-Sahara Africa, Radisson Hotel Group.  "Niamey, the capital city of Niger and a hub in Francophone West Africa, is part of the Economic Community of West African States (ECOWAS), and will strengthen Radisson Hotel Group’s strategic position in West Africa. So far, this year, we have signed four hotel deals in the ECOWAS, indicating our robust growth strategy and commitment to the region. The hotel will lead the market in Niamey as it fills the void of quality internationally branded hotels in the region.” 

“We are excited to partner with Radisson Hotel Group once again on our fourth project after successfully opening hotels in Tripoli, Chisinau and Dakar,” said Husnu Tayanc, VP of the owning company, Summa Hospitality. “Our team looks forward to tackling the challenge of designing and building the hotel in less than 12 months to meet the scheduled opening date in late May 2019. We believe the hotel, which will have an overall investment of approximately €50 million, will be one of the proud faces of Niger while hosting [the] AU-EU Summit in June 2019. The hotel will truly change the hospitality landscape in Niger, creating a real milestone for the industry as the first internationally branded hotel and the first hotel to offer extensive convention and meeting facilities in the country.” 

Related: Guinea to get first Radisson Blu

Radisson Hotel Group has more than 20 hotels in operation and under development in ECOWAS, and is active in nine of 16 countries. The company has 90 hotels and more than 18,000 rooms in operation and under development across 31 countries in Africa and plans to reach 130 hotels and more than 23,000 rooms by 2022. 

"The region is overflowing with opportunity. To leverage these opportunities, we are executing a robust strategy to expand our presence in this market and already have each of our five Radisson Hotel Group brands in operation and under development here," Garnier said earlier this week on the company's growth in the ECOWAS community. Recent Radisson announcements for the region include: the 165-guestroom Radisson Red Hotel Abidjan in the Ivory Coast, scheduled to open in 2021; the 196-room Radisson Blu Hotel Niamey, Niger; the 123-room Radisson Blu Hotel Conakry, Guinea, scheduled to open in 2019; and the 120-room Radisson Blu Hotel, Casablanca, Morocco, also slated to open next year. (Morocco requested to join the Community last year, but the final decision has been postponed.)

Last month, the openings of the Radisson Hotel Lagos, Ikeja and the Park Inn by Radisson Serviced Apartments Lagos, Victoria Island, brought two Radisson brands to Nigeria.