Carolyne Doyon will assume the role of president/CEO of Club Med’s North America and Caribbean business division, effective immediately. She most recently was the company's SVP of Canada and Mexico.
In her new role, Doyon will oversee more than 3,000 employees and lead the development, sales and operations activities for four regional offices and nine resorts.
Doyon is succeeding Xavier Mufraggi, who held the position for more than 10 years. Mufraggi, for his part, has been promoted to the new CEO for the Europe, Africa and Middle East division, reporting directly to Henri Giscard D’Estaing, the company’s global president.
In a statement, D’Estaing said Doyon’s “determination, sharp commercial expertise, and strong leadership will be instrumental to achieve the strategic goals of the North American division.”
In her new role, Doyon will report to Michel Wolfovski, deputy CEO of Club Med, and will spearhead the North American division’s current plans to grow capacity by 30 percent by 2021. Doyon will oversee the strategy and execution to expand the division’s business with renovations to the existing portfolio as well as the opening of new resorts, including Club Med Miches Playa Esmeralda, Dominican Republic, and the first Club Med resort in Canada, Club Med Quebec Charlevoix. She is relocating to the North American headquarters in Miami.
Doyon joined Club Med in 2008 as a sales director and was promoted to VP of sales, transportation and marketing within the same year. She supported the North American division by increasing the business volume in Canada by 75 percent, doubling the commercial contribution and rebalancing the distribution model. She also supported the Quebec Charlevoix project, marking the return of Club Med’s ski offering to North America.
“I would like to extend my heartfelt thanks to all our partners in the Canadian and Mexican travel industries for their unfailing support, leading to the great successes we achieved together,” Doyon said in a statement. “My new position will keep me in direct contact with the key stakeholders in Canada and Mexico, while expanding my relationship with the American market, as we build new business together, launch new amazing resorts and set the foundations for a new era of expansion for Club Med in North America.”