Choice's first California Cambria opens

Choice Hotels International, in partnership with Fillmore Capital Partners and Fillmore Hospitality, opened the Cambria Hotel in Los Angeles – LAX, the brand's first property in California.

Located at 199 North Continental Blvd, the 152-room property is minutes from Los Angeles International Airport, as well as nearby to the area's top businesses like DirecTV, Mattel, Northrop Grumman, Raytheon and several aerospace companies. The hotel is a short distance from Manhattan Beach, several malls and also less than 20 miles from downtown LA's tourist attractions. The property has a modern design that takes its cues from the fashion-forward city that surrounds it, including mid-century modern accents and local artwork reminiscent of 1950s Los Angeles.

The Cambria Hotel Los Angeles – LAX is the first of several projects in the LA area. The upscale hotel brand has plans to open four additional hotels, including LA Live in the downtown area, LA Spring Street, Anaheim and Glendale.

FREE DAILY NEWSLETTER

Like this story? Subscribe to IHIF!

The hospitality industry turns to IHIF International Hotel Investment News as the must-read source for investment and development coverage worldwide. Sign up today to get inside the deal with the latest transactions, openings, financing, and more delivered to your inbox and read on the go.

"This is an important milestone for Cambria as our brand expands to California, as the LAX hotel is the first of several exceptional hotels," Janis Cannon, SVP, upscale brands at Choice Hotels, said in a statement. "This property offers unique features specific to LA, including a sophisticated and elegant design that mirrors the city's trendy style. The Cambria brand is perfectly suited for the LA market as more and more travelers visit the area, and we look forward to providing driven, modern travelers with an experience that makes them feel like they are treating themselves when they travel."

The hotel has a lobby with geometric pendant lighting and an open space that includes an eclectic mix of comfortable seating options for guests to relax with Lavazza premium coffee, or to catch up on work at a communal table.

Like all Cambria Hotels, the property has contemporary onsite dining, serving a menu comprised of local specialties, liquor, wine, and local craft beers, as well as grab-and-go gourmet salads and sandwiches and a barista bar. The hotel also includes meeting space and a high-design fitness center that offers state-of-the-art equipment, including a pool, cardio and strength-training equipment. In addition, the hotel has an outdoor space with cabanas.

Cambria again partnered with Fillmore Hospitality, a management company that provides a full spectrum of development, investment and property management services to owners of hotels and resorts throughout North America. Recently, Cambria and Fillmore teamed up to open properties in Southlake (Dallas Fort Worth) and Chicago Magnificent Mile, and are poised to help the brand expand to New Orleans and Nashville.

"Los Angeles is one of the most iconic cities in the United States and we're thrilled to help bring the Cambria brand to the area for the first time," said Ron Silva, Fillmore Capital Partners president and CEO. "The opening of the LAX property is a testament to the strength of our continued partnership with Cambria, and we look forward to opening more Cambria Hotels in New Orleans and Nashville to offer people an upscale and affordable hotel experience."

Suggested Articles

The new leader will oversee Sage’s hotel and restaurant operations, creating and executing strategies that strengthen and grow the division.

The development, located near the entrance to Walt Disney World Resort, will include 997 guestrooms and a sports facility.

Marin Management’s founder revealed plans to retire later this year as IHG, Dream Hotel Group, Aimbridge Hospitality and others added new leaders.