Extended Stay America announced has entered into an agreement with Bask Development for eight new Extended Stay America Premier Suites located throughout major markets in Florida.
"We are excited to welcome Bask Development as a new owner of Extended Stay Premier Suites brands," Mark Williams, managing director, franchise development, Extended Stay America, said in a statement. "Franchising continues to play a large part in Extended Stay America's development strategy, and we look forward to working with all of our current and prospective owners to continue growing all of our brands throughout the United States."
Bask Development is a real estate development and investment company based in Chicago. With a specialty and focus on hotels, Bask is a vertically integrated organization with in-house development, construction, management and finance capabilities. Bask operates throughout the United States, with 30 hotels under management and an additional six under construction.
"We are thrilled to partner with Extended Stay America to further grow their Premier Suites brand and bring more of these great assets to the Sunshine State," said Bimal Doshi, managing partner at Bask Development. "It is no secret that Florida is performing exceptionally well, with a robust tourism sector and growing population fueling a need for additional lodging accommodations. The extended-stay segment was tried, tested, and thrived during COVID and continues to deliver superior return on investment. Extended Stay America provides an exceptional value and uncompromising experience for consumers by providing long-term, flexible accommodations. As we mobilize our experienced, seasoned team and leverage our technology platform, we anticipate our investment in the extended segment to continue to grow."
Extended Stay America Premier Suites comprises both new construction as well as renovated properties with fully equipped kitchens, apartment-style layouts for working and dining, onsite guest laundry and upgraded design elements including larger TVs, increased storage space and a signature bedding package.
Extended Stay America currently has 36 Extended Stay America Premier Suites operating throughout the United States.