Marriott debuts Element brand in the Middle East

Element Me'aisam Studio King Room. Photo credit: Marriott International (Element Me'aisam Studio King Room)

Marriott International has brought its Element Hotels by Westin brand to the Middle East and Africa for the first time with the opening of Element Me’aisam in Dubai.  

Element Me’aisam, which was developed by the hotel’s owner Dubai Properties, is in Dubai Production City. The property near Dubai Sports City and City Centre Me’aisam is a part of Marriott’s newest hotel complex in Dubai, sharing the site with the recently opened Aloft Me’aisam.

The LEED Certified property has 168 studios and one-bedroom suites. “Element brings a new experience to the hotel landscape in the region by catering to the eco-conscious, longer stay guest looking to maintain a balanced lifestyle while they travel,” Stuart Birkwood, GM of Element Me’aisam, said in a statement. “We look forward to bringing the Element brand to life not only from a product and design perspective, but through our innovative programming and service throughout the property.”

“With the debut of Element, the United Arab Emirates is now home to 16 of our brands across more than 50 hotels,” Alex Kyriakidis, president and MD, Middle East and Africa, Marriott International, said in a statement. The new Element hotel is also Marriott’s 47th property in Dubai. 

An additional two Element hotels—the Element Dubai Airport and the Element Dubai Raffa—are planned for the emirate and are slated to open in 2021. The Element Riyadh is scheduled to open a year later in Saudi Arabia, following the opening of the Element Dar Es Salaam in Tanzania in 2019 and the Element Cairo in Egypt in 2021.