Marriott expands Protea Hotels brand into North Africa

Marriott International opened a Protea Hotels by Marriott property in Constantine, Algeria. The Protea Hotel by Marriott Constantine marks the brand’s first step into the North African market.

The 72-room hotel is near the airport, major city attractions, including the Cirta Museum, the Ahmed Bey Castle, Le Monument Aux Morts and the city’s seven bridges. The six-floor Protea Hotel by Marriott Constantine will be the latest addition to the brand’s nearly 100-hotel portfolio based in Africa. The brand’s other hotels operate in eight countries, including South Africa, Zambia, Nigeria, Namibia, Ghana, Tanzania and Uganda. Marriott acquired Protea Hotels in 2014 in a $210-million deal, increasing the company’s African hotel inventory to a total of 140 properties with about 24,000 guestrooms. 

The new Protea hotel will also expand Marriott International’s portfolio of seven hotels operating in Algeria. These include Constantine Marriott Hotel, Renaissance Tlemcen, Sheraton Annaba, Sheraton Club des Pins, Sheraton Oran, Le Meridien Oran and Four Points by Sheraton Oran. 

Marriott International signed seven new hotels last October. These added 1,300 guestrooms across new markets, including Benin, Botswana, Madagascar, Mali, Senegal and the Ivory Coast, and existing markets, including Ethiopia, Ghana and Nigeria. Now, the group operates hotels in Algeria, Djibouti, Egypt, Gabon, Ghana, Guinea, Kenya, Malawi, Mauritius, Morocco, Namibia, Nigeria, Rwanda, Seychelles, South Africa, Tanzania, Tunisia, Uganda and Zambia. Marriott plans to have more than 200 hotels with 37,000 guestrooms in Africa operating and in its development pipeline by 2022.