Aimbridge forms divisions for owner support

Aimbridge Hospitality has created six operational divisions to support hotel owners with smaller, more vertically focused operations.

“Our new divisions are built upon the foundation of the operating verticals we launched several years ago, now enhanced by our recent investment in operations leadership,” Michael J. Deitemeyer, Aimbridge president and CEO, said in a statement. “Mark Tamis, president of global operations, has oversight for the operating divisions, allowing each team to sharpen their vertical expertise and add value for our owners.” 

The operating divisions are:

  • Full Service, hotel and resort expertise at scale
  • Evolution Lifestyle, differentiated through curated experiences
  • Enhanced Select Service, focused service for lasting success
  • Select Service, efficiencies that drive results for short and extended stays                       

Additionally, two geographically focused divisions are poised to support the company's international growth:

  • EMEA, expanding beyond the U.K. and Europe
  • LatAm, building from a strong foundation in Mexico

“The new structure of our six operating divisions builds on Aimbridge’s operating acumen with a focus on specific industry verticals where we have proven expertise and results,” Tamis said. “Each division, serving as distinct business units, will be led by a highly skilled and experienced divisional president who will drive efficiency for decisions, nimbleness to proactively support the properties, and bolster dedicated teams to optimize results.

The six divisional presidents of the newly introduced operating divisions are:

  • Rob Smith, Full Service Division
  • Will Loughran, Evolution Lifestyle Division
  • Ben Perelmuter, Enhanced Select Service Division
  • Simon Mendy, Select Service Division
  • David J. Anderson, EMEA Division
  • Leandro Castillo, LatAm Division