Canada’s hotel industry reported its highest occupancy level since August 2019, according to CoStar’s August 2023 data.
For the month (percentage change from August 2022):
- Occupancy: 77.4 percent (+1.4 percent)
- Average daily rate: C$226.04 (+5.8 percent)
- Revenue per available room: C$174.87 (+7.2 percent)
“Although year-over-year growth has moderated from earlier this year, performance improvement in August was still a considerable achievement against stronger metrics from last summer’s ‘revenge travel’ period,” Laura Baxter, CoStar Group’s director of hospitality analytics for Canada, said in a statement. “Demand patterns across the segments are starting to normalize. Both transient and weekend occupancies have been gradually returning closer to 2019 levels over the course of this year. This is not the same for ADR, however, as both segments continue to see rates at an elevated level.
“While hoteliers have reported strong demand from tours, sports teams and smaller groups, demand from large groups has lagged. Group rates, however, are making up for much of the shortfall in demand, and we anticipate booking patterns to normalize moving forward.”
Top Markets
Among the provinces and territories, Newfoundland and Labrador recorded the highest August occupancy level (88.2 percent), which was 3.3 percent above 2022.
Among the major markets, Vancouver saw the highest occupancy (86.4 percent), which was 0.8 percent ahead of August 2022.
The lowest occupancy among provinces was reported in Saskatchewan (64.3 percent, up 4.1 percent against 2022). At the market level, the lowest occupancy was reported in Edmonton (+10.5 percent to 66.7 percent).
“Hotels in Alberta housed wildfire evacuees, creating elevated hotel demand in the market, and strong occupancy growth in Calgary and Edmonton," Baxter said. "With a short tourism ban put in place in the Okanagan, hotel performance in Kelowna fell year over year. The ban has been lifted, and hotels are ready to welcome visitors.”