Hyatt Hotels has an exclusive collaboration between the Hyatt Regency brand and Future, a personal training platform that connects users with an ongoing fitness coach to create customized virtual workouts.
Launching at 26 Hyatt Regency hotels and resorts in the U.S., these Hyatt Regency hotels allow guests and members to enjoy complimentary guided workouts developed by Future trainers that are customized for each hotel and resort’s fitness center and equipment.
“With travelers continuing to seek ways to prioritize their well-being and find convenient and productive ways to exercise and maintain their routines while away from home, we understand the importance of seamlessly integrating this into the guest experience,” Emily Wright, vice president, global brand leader, Hyatt said in a statement. “As a global brand with five decades of rich history and a reputation for seamless care, the new collaboration with Future is just one example of how we’re evolving the Hyatt Regency brand experience with personalized touchpoints to address the ever-changing needs of today’s travelers.”
The guided workouts are in varying levels of intensity, designed with the equipment and activities available at each fitness center and virtually guided by expert coaches via the Future personal training app. The workouts were created to target all fitness levels and activity preferences, from a Surfside Strength Session in Huntington Beach to a Bridge City Circuit Session in Portland, allowing guests to choose the workout best suited for them. Accessing the guided workouts is as easy as downloading the Future personal training app and scanning the QR code in their guestroom or at the hotel’s fitness center to access the hotel’s customized workouts.
World of Hyatt members and guests who complete one of the custom on-property workouts via Future can enhance their routine after their Hyatt Regency stay with a complimentary one-month membership with Future ($199 value). (The one-month free trial is subject to future terms and conditions, and will be converted to a paid subscription after the first month at $199 per month unless terminated in accordance with Future’s instructions.) Members will be matched with a world-class fitness coach that will learn more about their schedule, routine and goals, and design personalized training plans that support their health goals alongside work, travel and life.
“We built Future to incorporate fitness seamlessly into our members' lives, and it works especially well for travel, where personalized attention and programming enable them to stay consistent outside of their daily routines,” said Rishi Mandal, CEO of Future. “Well-being is such an important pillar for the Hyatt Regency brand, and they are walking the walk here by offering customized workouts to their guests and members."