“It is an honor to receive such prestigious recognition although I must say that in my 45 years or so in the hospitality industry, I could not have achieved this milestone without the participation and encouragement of my colleagues and industry professionals,” Zecha said in response to his nomination.
“Adrian Zecha is undoubtedly a highly deserving recipient of this accolade. His vast career, from its origins in journalism and publications to hotel development has seen his involvement in many iconic organisations and brands. As we look towards 2018 and what the year ahead will bring for the hotel investment community, it feels only right to recognise an industry veteran who has so astutely foreseen the investment opportunities over the last four decades,” said IHIF Event Director Tess Pearson.
The presentation of the Lifetime Achievement Award will be made on Monday, Mar. 5 at 3:25 p.m. followed by an interview.
O'Dowd and Zecha will join more than 180 speakers representing hospitality investment leaders, for three days of talks, debates, interactive discussions and networking geared toward giving you the knowledge, information and contacts that you need to make brave and challenging business decisions in the year ahead. The discussions will cover the economic landscape, investment trends, hotel performance, profitability, opportunities in key markets (Asia, EMEA, Southern Europe, Germany, Italy, France), brand strategies, investing in technology, asset management, F&B, deal structure, distribution, the debt market, wellness, managing data, renovation, cost management, franchise, management contract, leases, security & crisis management, digital strategy & e-commerce, serviced apartments, talent management & recruitment and resorts.
Continue to follow IHIF on Twitter @IHIF_News and use #IHIF2018 to stay up to date with the latest news from the leading annual meeting place for the industry. Also find us on Facebook, Instagram and join our LinkedIn group for industry insight and discussion. For more information on IHIF visit www.berlinconference.com.