Peachtree Hotel Group and its affiliates have added new executives with investment, operational and organizational expertise to its management teams. According to the company, the recent additions bolster the company's ability to further expand its investment platform.
"I am extremely pleased to see such an experienced group of executives joining Peachtree," Peachtree CEO Greg Friedman said in a statement. "Current market conditions are highly compelling for commercial real estate investing. We expect to see significant growth and appreciation across the sectors that Peachtree invests in, driving values past pre-pandemic levels. Also, values of real estate assets have historically moved in line with inflation over the longer term.
"These additions strengthen our ability to support our strategic growth objectives to scale our investment platform further and diversify allocation strategies."
The expanded management teams now includes:
- Matthew Ram, SVP, acquisitions at Peachtree Hotel Group. Ram has experience with private equity investments, including capital raising, acquisitions and dispositions, fund administration and investor relations. He most recently served as VP of acquisitions for McKibbon Hospitality, responsible for sourcing and underwriting acquisitions of hotels, hotel mortgage debt and preferred equity investments. Previously, Ram held leadership positions with Liberty Group, J.J. Haines & Co. and Wells Fargo.
- Susan McClure, VP, leadership and executive development at Peachtree Hotel Group. McClure most recently served as VP/principal consultant, North America for Right Management, helping organizations attract, develop and retain top talent. Previously, McClure held leadership positions with The Highland Group, Conner Partners and Wells Real Estate Funds.
- Will Woodworth, VP, investments at Peachtree Hospitality Development. Woodworth has spent his career in hospitality real estate, including acquisitions, developments and debt and equity capital market transactions. Prior to Peachtree, he was VP of investments at AMS Hospitality/Stormont Hospitality Group, where he focused on the sourcing, underwriting and capital raising for new development and acquisition opportunities of full-service and boutique hotels throughout the southeast. Previously, Woodworth held positions with Rockbridge and Wells Fargo.
- Nicole Havens, VP, revenue management at Peachtree Hospitality Management. Havens’ experience expands from Hilton corporate, property-level leadership, multibrand management support and asset development. Additionally, Havens has driven commercial strategy for owned and managed portfolios across the Hilton, Marriott, IHG and Hyatt landscape during her career.
- Kelly Mascari, VP, operations at Peachtree Hospitality Management. Mascari has been in the hospitality industry for 25 years working in operations and sales. Prior to joining Peachtree, Mascari was chief sales officer for Pinstripes, handling sales for its events and catering services. Previously, Mascari was SVP for First Hospitality Group and Pillar Hotels & Resorts.