WorldHotels expands footprint in the Middle East

Gulf Court Hotel Business Bay, Dubai, UAE. Photo credit: WorldHotels

WorldHotels has added the Gulf Court Hotel Business Bay in Dubai, UAE to its portfolio.

The 269-room Gulf Court Hotel Business Bay is part of the Dubai Water Canal development project.

“Over the recent years, there has been an increasing amount of business opportunities from our region to the Middle East, which translates into a corresponding need for travel and accommodations. We are excited to present this new hotel to our clients and help to drive greater value to them,” Christina Spykerman, executive vice president of WorldHotels, Asia Pacific, said in a statement. 

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The global sales, marketing and distribution company has more than 350 hotels in 50 countries. The newest addition to the portfolio brings the total number of WorldHotels properties in Middle East to 11. 

WorldHotels appointed Chris Bradley as director of hotel development and sales for the Middle East in 2017 to drive its expansion in the region. WorldHotels also appointed Dubai-based Travel Connections Arabia to provide sales and marketing activities with Bradley. 

The addition of Gulf Court Hotel Business Bay follows WorldHotels’s entry into the Paris market in July, when the group began operating the 200-room Saint James Albany following a complete renovation of the property. The 18th-century building is in the center of the French capital close to the Tuileries Palace, the Louvre, Galeries Lafayette, Place de la Concorde and the Champs Elysees. WorldHotels now has a portfolio of 12 hotels in Paris and an additional four in Levallous-Perret, Mulhouse, Strasbourg and Saint-Tropez, France.  

WorldHotels also recently added the Mykonos No5 on the Greek island of Mykonos in the Cyclades to its portfolio in Europe. The Greek consulting company HotelBrain operates the hotel, which is near the beaches of Ornos and Aghios Ioannis, Mykonos International Airport and the ferry pier on the island.  

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