Radisson Blu to open its sixth Belgian hotel

Bruges, Belgium. Photo credit: pixel2013/Pixabay

Radisson Hotel Group subsidiary Radisson Hospitality signed a new Radisson Blu Hotel in Bruges, Belgium.

Radisson Blu Hotel, Bruges is in The Markt city center, which dates back to 1905. The hotel is close to the UNESCO heritage site Central Station of Bruges, the International Airport in Brussels (Zaventem), Zeebrugge international port and historical sites, such as the Grand Place, Belfort and Begijnhof. The property will have 109 guestrooms and suites, including 19 family guestrooms.

"Bruges is beautiful! To well-informed travelers who appreciate art, history, fine dining, culture and style, Bruges is a paradise, and often a secret. Radisson Hotel Group is delighted to add another jewel of a destination to its portfolio of world-class destinations. Radisson Blu, the largest upper upscale hotel brand of Europe, could not have picked a better destination to showcase itself than Bruges. We are proud, privileged and looking forward to opening our doors in August 2018," Elie Younes, EVP & CDO of Radisson Hotel Group, said in a statement. "Welcome to Bruges!"

Virtual Roundtable

Post COVID-19: The New Guest Experience

Join Hotel Management’s Elaine Simon for our latest roundtable—Post COVID-19: The New Guest Experience. The experts on the panel will share how to inspire guest confidence that hotels are safe and clean and how to win back guest business.

The signing takes the group’s Belgian portfolio to 15 hotels in operation and under development. Five of these hotels operate under the Radisson Blu brand in Antwerp, Hasselt, Spa and Brussels.

Radisson’s most recent signing in Europe was the Radisson Red Aarhus in Denmark. The hotel opening in the second quarter of 2019 will have 78 guestrooms in the city center. It will be near the main retail streets, leisure areas, the financial and business district and Aarhus’ main railway station, the airport and other tourist attractions.

Suggested Articles

The platform’s new dine-in features provide restaurant patrons safe and secure contactless tableside ordering and payments functionality.

The company’s leadership expressed hope that an increase in business transient demand would compensate for a drop in leisure demand.

U.S. occupancy has risen week over week for 15 of the last 16 weeks, although growth in demand has slowed.