Caesars Entertainment, parent company of Harrah's New Orleans, has shared plans to rebrand the property as Caesars New Orleans as part of a $325 million renovation and construction project, set to be completed by 2024.
The plans, presented before the New Orleans Building Corporation, detail a large-scale renovation of Harrah's, the only land-based casino in New Orleans. The project will create a new flagship resort close to the city’s French Quarter.
Preliminary plans include an all-new 340 room hotel tower above the existing casino valet porte cochère, new culinary options within the casino, additional development of the unoccupied area on the second floor of the casino as well as interior and exterior architectural and design enhancements.
"We are excited to introduce Caesars New Orleans to the city," said Tom Reeg, CEO of Caesars Entertainment. "As the only land-based gaming operator in the city, we take great pride in our 20-year history in New Orleans, and this reinvestment is a testament to our continued commitment."
"We will continue to move this city forward and fuel our economic recovery, moving important projects that put people to work and entertain residents and visitors alike," said LaToya Cantrell, mayor of New Orleans. "We are excited that this expansion will mean hundreds of construction jobs during the project and hundreds more in sustainable and new jobs post-construction. The addition of Caesars New Orleans will strengthen our city's position as the top cultural and entertainment destination city in the nation."
In June 2019, Caesars Entertainment was awarded an extension to its operating contract, allowing operation until 2054.
"As a native of New Orleans, I am so proud that we are working with local architects and designers to help enhance an already incredible destination," said Samir Mowad, general manager of Harrah's New Orleans. "What was shared today is only the beginning of a transformation that will bring new energy, excitement and fun to New Orleans."
Additional details on new hospitality, entertainment and culinary offerings will be shared in the coming months, subject to city and Louisiana Gaming Control Board approval.