Dimension Development launches hybrid meeting platform

Video conference / virtual meeting
Meet Hybrid reimagines meeting offerings for the company's entire portfolio of full-service and select-service hotels. Photo credit: chee gin tan/iStock/Getty Images Plus/Getty Images

With hybrid events combining digital and live experiences, sales and marketing leaders at Dimension Development have introduced Meet Hybrid, reimagined meeting offerings for the company's entire portfolio of full-service and select-service hotels.

“People will always have a need to gather to collaborate, celebrate, educate and motivate, and the past year has taught us that technology allowing for virtual attendance is a meaningful additive that enhances in-person meetings, events and conventions,” said MaryGrace McCaffrey, EVP sales & marketing. “We are using the best technology available to support both digital and in-person experiences.” 

Dimension’s Meet Hybrid model mixes the digital experience with in-person meetings, providing:

  • Preferred provider arrangements with Encore and Royal Productions
  • Sufficient bandwidth to support technology demands
  • A sales team

Meet Hybrid complements Dimension’s previously launched Meet with Care initiative, which established companywide protocols for cleaning, sanitation, individually wrapped and presented meals and socially distant room set-ups. 

“We collaborated with our technical support providers at Encore and Royal Productions to make sure that every hotel in our portfolio has the means and know-how to meet the evolving needs of our meeting planners,” McCaffrey said. “Our owners were pleased to see that we were adapting to the changing realities of the meeting business and leading the way of the future.”

“Major corporations have had experience incorporating virtual meeting features,” McCaffrey said. “COVID drove the new demand for this technology to small to midsize meetings and events and industry experts forecast that it won’t be long before 100 percent of meetings include some virtual aspect. By equipping all our properties with Meet Hybrid, we’re democratizing hybrid events and offering an important lifeline so that everyone can feel connected.”