Fuel launches crisis-management resource to help combat COVID-19

The Crisis Management Resources for Hotels Master List consists of a collection of blog articles, webinars, podcasts and more. Photo credit: Fuel (Crisis Management Resources for Hotels Master List)

Fuel launched a new online resource as the industry combats the effects of COVID-19. The Crisis Management Resources for Hotels Master List aggregates crisis management tools, information and best-practice tips from organizations across the industry.

The list, which Fuel plans on updating daily, consists of a collection of blog articles, webinars, podcasts and more. Hoteliers and other users will have the ability to search the list for specific information based on their desired format and topic.

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“Hoteliers have a lot to consider when developing effective and ongoing crisis-management strategies right now and navigating the deluge of information facing them is a very real challenge," Stuart Butler, COO of Fuel, said in a statement "Now is not the time to panic, it's the time to roll up our sleeves and do our part. By using our Hotel Crisis Management Master List, hotels will be able to narrow their search to the most impactful sources and tools they need when they need them, and we will ensure the information they are presented with is current and relevant to their needs."

In addition to launching the list, Fuel recently co-authored a white paper with Guestbook on the economic challenges hoteliers are facing in the coming months and how to weather them.

Fuel is a provider of hotel marketing software and digital agency services for the hospitality industry.