Hotelsoft, SHR partner for business analytics

Hotelsoft has partnered with Sceptre Hospitality Resources to power its business analytics reporting platform for its hotel clients.

Hotelsoft will provide the underlying technology for SHR Rzr, an advanced business analytics tool that will assist hotel revenue teams to more effectively manage their businesses by allowing intuitive, in-depth pace and market segmentation reporting.

“SHR is committed to bringing hoteliers meaningful new products and services that make their lives easier and their businesses stronger,” VP of sales Drew Rosser said in a statement. “SHR Rzr will make normally hard-to-find data insights much more accessible, leading to better strategies and improved profitability, helping hotels stay more competitive.”