Leveraging technology to streamline hotel operations and elevate the guest experience is not a new trend, but it has gained serious momentum in the past decade and has been significantly accelerated by the COVID-19 pandemic.
As hotels embark on the road to recovery and begin to navigate towards a post-pandemic world, technology plays a crucial role in rebuilding consumer confidence and trust in travel, affirming staff loyalty, and assisting properties in getting back on track to high occupancy levels and profitability.
To prepare for fierce competitiveness as business returns, strategic-minded hoteliers are using this time to evaluate gaps in their property's technology offerings, plan for future needs, and implement new platforms or amenities to help secure long-term success. Hoteliers who proactively leverage technology in both small and innovative ways are more likely to stay ahead of the curve, recover in swifter fashion, and more quickly generate lost revenue.
With this in mind, there are six key areas for hoteliers to focus on to help manage the effects of the pandemic and beyond:
- Meet the need for contactless engagement
- Leverage tech to drive travel confidence & efficiency
- Meet the new “home away from home” connectivity expectation
- Plan ahead for the return of group business
- Review current strategies & plan for tomorrow
- Evaluate opportunities to increase efficiency & reduce costs
To learn more, download the full whitepaper on “How hotels can embrace technology on the road to recovery” sponsored by Spectrum Enterprise.