Mandarin Oriental Hotel Group has partnered with Valtech to launch a new online presence for the hospitality brand. The companies first teamed up ahead of the 2021 travel rebound, resulting in an increase in average revenue per booking of more than 40 percent and a 10 percent increase in engagement behaviors, according to the company. The businesses have now completed the relaunch of Mandarin Oriental’s sites for all its global locations to meet the continued increase in travel demand.
The new online presence is designed to enhance the visual experience and flow for travelers, all supported by the replatforming of the website to Sitecore. This has resulted in year-over-year increases in organic traffic (90.8 percent), unique visitors (17 percent) and revenue (42 percent).
“We’re thrilled to partner with Valtech to help us realize our vision, ahead of the return of more post-COVID guests to our properties, to create a truly customized, mobile-first experience that highlights the same luxury and customer-first approach they expect from our hotels,” Peter Norris, VP, digital at Mandarin Oriental, said in a statement. “The expertise Valtech provided made the transformation easy by elevating Mandarin Oriental’s digital experience to a level where we are already seeing exciting growth in customer engagement and booking value.”