SHR, Cloudbeds partner

SHR and Cloudbeds have collaborated to integrate Allora CRS (Windsurfer) into the Cloudbeds platform. By joining forces, both companies aim to help hoteliers to streamline operations, optimize revenue and elevate the overall guest experience.

The partnership will focus on integrating Allora CRS into Cloudbeds' hospitality management platform. This integration will provide hoteliers with a unified solution for central reservations, property management and revenue management.

Hoteliers using Allora CRS and Cloudbeds' platform can expect advanced connectivity and real-time synchronization of data, ensuring accurate and up-to-date information across all aspects of their operations.

"We are thrilled to partner with Cloudbeds in bringing a new level of innovation to the hospitality industry," Heinrich Kessler, chief commercial officer at SHR, said in a statement. "This collaboration represents a commitment to providing hoteliers with cutting-edge technology that simplifies their operations and enhances overall efficiency."