TrustYou acquired real-time messaging specialist Checkmate, enhancing its platform to incorporate real-time guest feedback. The acquisition of Checkmate allows hotels to actively engage guests before they arrive and while they are on-site in real-time through SMS, email, and even Facebook messaging. For hoteliers, this drives engagement and allows hotels to always be informed about their guests’ experiences.
“Checkmate provides an outstanding real-time messaging product for hotels to communicate with their guests at all times, which fits perfectly into TrustYou’s guest feedback platform. With this addition to our platform, we are one step closer to powering the entire guest feedback cycle for the global hospitality and travel industry,” said Benjamin Jost, CEO and co-founder of TrustYou.
Real-time communication also prevents negative reviews before they occur by giving the hotel the opportunity to resolve complaints quickly. This helps to improve the hotel product and its global reputation, which drives bookings on scale.
“The combination with TrustYou helps realize Checkmate’s vision of real-time, personal interaction between guests and hotels,” said Checkmate’s CEO and co-founder Drew Patterson. “TrustYou’s scale accelerates hotel adoption, and their expertise in powering guest feedback strengthens the Checkmate product.”