It’s predicted that 115.6 million Americans will be traveling from Dec. 21 through Jan. 1 for the 2019 holiday season. Volara will be ready to entertain these travelers with holiday music on voice command via its integration with iHeartRadio. If the hotel features Amazon Alexa devices powered by Volara, holiday travelers can ask “Alexa, play iHeartChristmas” or “Alexa, play North Pole Radio.”
iHeartRadio is a free all-in-one digital music, podcasting and live streaming radio service, offering users thousands of live radio stations from across the country, personalized custom artist radio stations, and podcasts and on-air personalities. The app is available across more than 250 platforms and 2,000 devices.
Viceroy Hotel Group is all in with Volara and iHeartRadio. The lifestyle hotel brand began enabling voice-based conversations with its guests in 2018. Today, the Viceroy L’Ermitage Beverly Hills and the Hotel Zetta in San Francisco, among other Viceroy properties, are bringing holiday music to guests via the Volara-powered Amazon Alexa solution seamlessly integrated with iHeartRadio.
“Music is very important to our guests,” Darren Clark, VP of technology for Viceroy Hotels and Resorts, said in a statement. “We give the option for the guest to stream their own music content to the in-room smart speaker, ask Alexa to play from a multitude of music stations we have built into Volara through iHeartRadio, or listen to our own property-curated playlists. Reports show the iHeartRadio holiday playlists are in high demand in our hotels this season.”