Marcus Hotels adds new villas to Wisconsin resort

Marcus Hotels & Resorts, a division of The Marcus Corporation, revealed the addition new all-season villas to the Grand Geneva Resort & Spa in Lake Geneva, Wis.

Twenty-nine villas will be added to the Grand Geneva campus, which currently includes 355 guestrooms at the Grand Geneva Resort & Spa, and 225 suites at Timber Ridge Lodge & Waterpark. By June 2017, the Grand Geneva campus will offer more than 600 units combined.

The villas will include studio, one-, two- and three-bedroom accommodations. Each unit will include a full kitchen, fireplace, flat screen TVs, washer and dryer and deluxe furnishings. The interior design of the villas will incorporate visual elements of the outdoors while providing a comfortable and upscale setting. The villas will be created by renovating several currently unused buildings adjacent to the WELL Spa + Salon.

Virtual Event

HOTEL OPTIMIZATION PART 2 | Now Available On-Demand

Survival in these times is highly dependent on a hotel's ability to quickly adapt and pivot their business to meet the current needs of travelers and the surrounding community. Join us for Optimization Part 2 – a FREE virtual event – as we bring together top players in the industry to discuss alternative uses when occupancy is down, ways to boost F&B revenue, how to help your staff adjust to new challenges and more, in a series of panels focused on how you can regain profitability during this crisis.

“The Grand Geneva Resort & Spa is a very special, all-season destination for leisure and business guests,” said Joseph Khairallah, COO of Marcus Hotels & Resorts. “The addition of the villas at Grand Geneva is a multi-million dollar investment designed to enhance the resort experience for travelers who want expanded, upscale accommodations.”

The hotel's new villas will be completed by mid-2017.

Half of the villas will be available beginning March 1, 2017 and the remaining units will be open by June 2017. Villa guests will be able to enjoy all the amenities of the resort, in addition to their own outdoor swimming pool during the summer season. Six fire pits will also be added for evening use.

“Just steps away from the main resort, the villas will provide a unique experience for those who want to get away but with all the conveniences of home,” said Steve Magnuson, managing director of the Grand Geneva. “Our ongoing commitment to this exceptional property has allowed us to further the Grand Geneva as a top Midwest destination and one of the best golf resorts in the country.”

The resort originally opened in 1968 as the Lake Geneva Playboy Club Hotel. The Marcus Corporation purchased this Frank Lloyd Wright-inspired resort in 1993, and reopened it as the Grand Geneva Resort & Spa in 1994. Over the years, the company enhanced the quality of the property by adding three restaurants, renovating the property’s golf courses, adding the Timber Ridge Lodge and Waterpark, expanding the meeting spaces and renovating all of the guestrooms and suites.

Grand Geneva Resort & Spa has a variety of activities for all ages and all seasons including golf, swimming, skiing, horseback riding and relaxing at the WELL Spa & Salon.

Suggested Articles

Tech provider Zoox Smart Data has deployed its Zoox Media solution across 4,141 Choice-branded hotels.

Oxford Capital Group’s wholly owned affiliate, Oxford Hotels & Resorts, has taken over management of the properties.

The co-founders of Reform Lodging requested that leading global operators consider eliminating or reducing complimentary breakfast requirements.