Two executives join Dallas AC Hotel/Residence Inn

Two hospitality veterans have been named by NewcrestImage to serve as managers at the dual brand AC Hotel and Residence Inn, both by Marriott, at Frisco Station in north Dallas.

Marissa Maguire. Photo credit: NewcrestImage

The property, scheduled to open late June 2019, combines an eight-floor, 150-room AC Hotel with a seven-floor, 150-room Residence Inn in the same building. The two hotels are the first to open as part of a “lifestyle hotel campus” that is the first of its kind in the country, bringing together four brands and 600 rooms within 50 yards of each other.

Marissa Maguire, who has 12 years of hotel-management experience, becomes GM of the property, while Kendahl Rasnick, who has more than 30 years of experience in hotel sales and marketing, becomes director of sales.

Maguire has served in management and operations positions at multiple hotels, notably the Hilton Garden Inn as well as the Courtyard by Marriott in College Station, Texas; the Courtyard at Houston Galleria; and the dual brand Courtyard and Residence Inn in downtown Houston.

Rasnick has most recently been with Hilton Worldwide since 2002, where her responsibilities included director of sales for worldwide accounts and director of sales automation for small and medium-sized enterprises. Her experience also includes serving as GM at the AmeriSuites Hotel in Dallas and in sales positions at properties such as the Holiday Inn Select in Dallas and the Holiday Inn Crowne Plaza in Los Angeles.

Kendal Rasnick.
Photo credit: NewcrestImage

“Under the day-to-day guidance of Marissa, Kendahl, and the skilled staff they are assembling, our dual brand AC Hotel and Residence Inn will be a unique landmark at the heart of Frisco Station, which is itself a unique 242-acre ‘live-work-play’ neighborhood,” Mehul Patel, chairman and CEO of NewcrestImage, said in a statement.

The four-hotel campus being developed by NewcrestImage also includes a Canopy by Hilton and a Hyatt Place, each with 150 rooms and seven floors. The Canopy is under construction and expected to open in late 2019, while construction is scheduled to start for the Hyatt Place in 2020.

“By putting four hotels in three buildings that are adjacent to each other, we are not just raising the bar—we are completely changing the way we provide travelers with the comforts of home, the convenience of the office, and the luxuries of a vacation,” Patel said in a statement.

The dual-brand property at Frisco Station has separate entrances for the AC and for the Residence Inn, with lobbies and registration areas that are separate but connected. There is a single management and sales team, as well as a single housekeeping staff, with personnel thoroughly cross-trained about the distinctive features of both brands.

The Residence caters to extended-stay travelers, while the AC focuses on more traditional short business and leisure stays.

Currently, NewcrestImage owns and operates 28 hotels, with another 15 properties under construction or in development. The company is based in the Dallas suburb of Lewisville, Texas.