Beverly Hills SLS Hotel names new director of sales, marketing

A living space within a presidential suite, with the dining room visible through a doorframe.
SLS Hotel, a Luxury Collection Hotel, Beverly Hills has welcomed Jake Megrikian as its new director of sales and marketing. Photo credit: SLS Hotels
Jake Megrikian. Photo credit: SLS Hotels

SLS Hotel, a Luxury Collection Hotel, Beverly Hills (Calif.) has appointed Jake Megrikian to oversee revenue production as its new director of sales and marketing. Megrikian began his career in the hospitality industry at the age of 15 and has since worked for Marriott, Hilton and InterContinental.

Megrikian started out at the Hotel Marriott Armenia Yerevan where he worked in the property’s food-and-beverage and banquet departments. As his career progressed, he moved into management positions in room operations, events and sales for Marriott International and Hilton brands.

He joined InterContinental Los Angeles Century City in 2011 as a senior sales manager. While there he collaborated with the Los Angeles and California tourism boards to position the hotel as an international destination. During his tenure, the hotel posted record-breaking revenue production for both leisure and business reservations.

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“Mr. Megrikian joins our team during a new chapter for the hotel, and we are thrilled to have him at the helm of our new identity in luxury,” said Christophe Thomas, general manager for SLS Hotel, a Luxury Collection Hotel, Beverly Hills, in a statement. “His understanding of the inner workings of a high-profile hotel, coupled with an innate marketing prowess will continue to position the SLS Beverly Hills as the city’s premier modern luxury destination on a global scale.”

SLS Hotel, a Luxury Collection Hotel, Beverly Hills recently upgraded its guestrooms and suites as part of a $22 million redesign for its 10th anniversary last year. The hotel features 30,000 square feet of indoor and outdoor space for meetings and events, food-and-beverage offerings and a spa.

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