Best Western Hotels and Resorts has renewed its partnership with Bulk TV & Internet as an endorsed supplier of free-to-guest TV services to all U.S.-based Best Western hotels, which includes more than 150,000 rooms.
Bulk TV currently provides DirecTV services to more than 400,000 rooms nationwide. By continuing its partnership with Best Western as an endorsed supplier, Bulk TV expects to expand its footprint and growing portfolio of Best Western hotels that will benefit from brand-exclusive programming discounts, promotional incentives and premium service benefits.
Bulk TV delivers the best in hospitality entertainment with the DirecTV residential experience, which includes a full residential lineup of over 100 HD channels, an interactive program guide and the new, anti-microbial backlit remote that meets Best Western's clean remote standard.
Bulk TV has been recognized by DirecTV as its No. 1 lodging and institutions provider based on new subscribers for nine consecutive years, and initially became an endorsed supplier partner with Best Western in 2012.