Cloudbeds has launched Cloudbeds Amplify, a fully managed digital marketing solution designed to give independent lodging businesses the visibility and resources they need to compete online to win more bookings.
Cloudbeds Amplify removes the complexities of traditional digital marketing to help lodging businesses stand out where guests search the most and capture more reservations. Lodging businesses participating in the Cloudbeds Amplify pilot program saw an average 400 percent return on investment, according to the company.
Paired with key metasearch partners including Google Hotel ads, Tripadvisor and Trivago for a boost of visibility, Cloudbeds Amplify is available in three packages to provide services and tools such as website creation, business listings management, metasearch marketing, search engine marketing, retargeting and a performance dashboard.
“Before opening my own boutique hotel, I oversaw hundreds of hotels and worked with some of the biggest brands in hospitality, and one of their biggest advantages was always resources and visibility,” said Carlos Gonzalez, owner of The Vaquero Motel in Bandera, Texas, who joined the Cloudbeds Amplify pilot program earlier this year. “Cloudbeds Amplify is a one-stop shop that positions our property in the right places to boost our visibility, reach more guests and drive more revenue.”